Parallax launches new website for PLAYERTEK

We’re delighted to announce the launch of a brand new website for PLAYERTEK, a revolutionary wearable GPS tracker for competitive sports players.

As part of the project, we were tasked with building advanced geotargeting to show users in different countries relevant content and currencies seamlessly. PLAYERTEK – who operate globally from their base in Ireland – are amongst the first of our clients to benefit from the latest version of Expose, with complete control over content in all languages.

PLAYERTEK is a subsidiary of Catapult Sports, a multi-national sports technology company that works with over 1000 teams and institutions to enhance their athletes’ performance. Their impressive client list includes Real Madrid, Brazil and more recently the champions of England, Leicester City.

We’re looking forward to working closely with Catapult and PLAYERTEK in the future.